A firm foundation

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Investigation and evaluation – they’re at the heart of every successful initiative.  And research provides the best foundation for successful plans and implementation.

Unlike most Maryland advertising agencies, we conduct primary and secondary research, digging for facts and insights … always searching for more intelligence on your markets:

  • New business opportunities studies
  • Market share and image studies
  • Comparative performance evaluations
  • Competitive investigations
  • Industry profiles
  • Prospect identification and qualification
  • Sales coverage and sales program evaluations


We work in all field research methodologies for information-gathering, including online, mail, phone and personal interviewing.  And since research is conducted under our own name, your identity is shielded, thereby allowing you to investigate topics and issues without tipping off your competitors.

Our Marketing Mix

Within this total concept there can be many elements — all of which we can provide:
  • Brand positioning
  • Industry profiles
  • Corporate identity, including visual platforms
  • Integrated communications campaigns
  • Graphic design, layout & production
  • Web sites & interactive digital media
  • Digital & print advertising
  • Direct marketing – e-mail & postal mail
  • Copywriting
  • Logo, tagline & product name development
  • Presentation materials
  • Illustrations, image editing & enhancement
  • Signage & packaging design
  • Videos & infomercials
  • PR development & programs
  • Meetings, special events planning & execution
  • Media research, planning, execution & analysis